Welcome to Decode
ANNOUNCEMENT : End of an Era for Decode — Let’s Celebrate!
After more than 20 incredible years as part of the Queenstown retail community, we’re marking the end of an era for Decode as you know it..
Decode will be closing its Camp Street doors at the end of this month (Nov 2025).
After careful thought, this decision comes in light of the changing nature of downtown Queenstown and the challenging economic envrionment . A change of lease has ultimately prompted the move - and while it’s bittersweet, it feels like the right time for change.
Decode has always been a proud independent boutique, and for more than two decades, it’s been about so much more than fashion - a place where we’ve shared style, conversation, creativity, and connection. We’re deeply grateful for your loyalty and support over the years.
We want to make this milestone moment one to remember!
To say thank you, we’re kicking off with a Members’ Sale:
Buy one, get one half price* on all NEW-SEASON stock, available both in-store
and online. It’s your chance to grab the very best of what’s in store right now.
Then, get ready for a massive INSTORE ONLY clearance event, with exclusive
one-off designer pieces and past-season edits arriving soon. We’ve partnered with some of our favourite designers to bring you an unmissable celebration of style and bargains!
We’ll keep you updated as we prepare to launch the clearance sale — so keep an
eye out for details. You won’t want to miss it!
Thank you for being part of Decode’s incredible journey. Let’s make this farewell a true celebration of Decode’s legacy here in Downtown Queenstown.
*Half price discount applies to the lowest priced item. Excludes items already on sale. Discount automatically applied at checkout. All Sales are Final.
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