About Us

Decode was founded by Maree Cross early 2005 and what an exciting journey it has been! Our Store culture has been unravelling before us and we have become crystal clear about who we are and our purpose.

We are grass roots women that love our work, our Designers and our Clients.
We are interested in collaboration and proud to celebrate and nurture partnerships with both established and emerging Designers and Artisans.
We sell an eclectic fusion of homewares, soft furnishings, bedding, lighting, jewellery and objects of beauty. Our clothing and footwear ranges have been sourced from New Zealand and International Designers. They have been carefully curated to provide timeless, feminine options that give us comfort and confidence, reflect our lifestyles and celebrate the multidimensional extraordinary women we are in todays world!

We have a beautiful energising space to dwell in and we do love our products but our overall intention is to elevate your sense of well-being. We are VERY passionate about women finding ways to be kinder to themselves… to accept and embrace who we are... whatever our form.

Collectively the Decode Team have had many years in the industry and will serve you with honesty, integrity and a refined and educated eye.
We are absolutely here to help you find solutions to your wardrobe challenges and hopefully bring a little fun to the process.
Let's not be too precious about Fashion ladies!! Lighten up…we are not what we wear but clothes sure can make us feel better about ourselves, no matter our shape and size!!

To our locals and clients, you are appreciated and we THANK YOU for your trust and supporting and keeping INDEPENDENT stores alive in this world of mass produced and disposable consumption.

We hope to see you in store soon!

Shelley & The Decode Team